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A Truthdig Carol

2024 EPPY Award: Best Promotional/Marketing Campaign – Sharon Romeo, Creative Director; Pablo Ortega, Marketing Manager and Myke Allen and Andrew Clippingdale, Animation & 2024 Southern California Journalism Award: First Place, Animation/Moving Graphic

 

Truthdig.com approached me to produce their annual end-of-year holiday animation, and I brought in the incredibly talented Myke Allen to help bring their vision to life. The piece was a satirical take on A Christmas Carol, highlighting the dangers of poor media consumption and the urgent need for grassroots action on social issues.

 

I handled all technical aspects of the animation and collaborated closely with the Truthdig team and Myke to storyboard, problem-solve, and execute the concept. The final animation was part of Truthdig’s fundraising campaign and proved highly successful — both the animation and the campaign earned awards from two prestigious journalism organizations in California, and received glowing feedback from Truthdig’s readership.

Client

Truthdig

www.truthdig.com

 

Animation

Andrew Dodd Clippingdale

 

Illustration

Myke Allen

 

Original Concept

Sharon Romeo

 

Release Date

2023